Lilac Dream

Lilac is considered a feminine and graceful colour. Its direct connection to the sweet-scented, charming flowers means it’s often associated with innocence, youth and memories of the arrival of spring.

This project was a part of my ongo­ing col­lab­o­ra­tion with Kidspat­tern. If you’d like to learn more about them please vis­it their web­site HERE. Alter­na­tive­ly, view the archive of our pre­vi­ous projects HERE, in which I dis­cuss in detail the his­to­ry and nature of our work.

All cloth­ing-mock­ups pre­sent­ed here are pro­vid­ed cour­tesy of Kidspat­tern and are used for visu­al­i­sa­tion pur­pos­es only.

Overview

Lilac Dream, forms part of a pat­tern devel­op­ment series com­mis­sioned for a client’s Autumn-Win­ter Col­lec­tion. The colour palette was com­posed by Kidspat­tern, from a selec­tion of tint­ed sage greens, matched with a but­ter­scotch cream, pur­ple puce and fresh lilac. 

The selection of this theme for this series is a response to ‘LILAC’ Colour Trend. Since Ultra Violet became Pantone Colour of the Year 2018, Lilac, especially in its pastel shades, is enjoying a persistent resurgence in fashion and design.

This flo­ral, sig­na­ture print series was pro­posed as an over­size, full dig­i­tal print design, so that the details of the blooms, as well as the colour tran­si­tions could be rep­re­sent­ed well in a print form.

The ele­ments of the design, were based on manip­u­lat­ed pho­to­graph­ic mate­r­i­al, recoloured in a tran­si­tion­al man­ner, with colours from the full spec­trum of the colour palette soft­ly blend­ing into one another.

Fur­ther­more, in each colour option a lay­er of a hand draw­ing was added on top in order to define the details of the small flow­ers and bal­ance out the over­all contrast.

The main ver­sion of the pat­tern (shown above) has the lilac branch placed in a diag­o­nal and reg­u­lar repeat on top of a white background.

Below you can view a selec­tion of stages from the devel­op­ment process, with the pat­tern recoloured to fit mul­ti­ple colour sets, var­i­ous arrange­ment and size options.  

Purple Puce

Both ver­sions focus on the ivory and maroon colour com­bi­na­tions by set­ting each one as the back­ground. More­over, both present a large size of the pat­tern to assist with print­ing and to bring out the details of the design. 

First­ly, the small­er flo­ral ele­ments, infused with tints from the colour palette, are scat­tered around in a free flow­ing manner.

Next fol­lows a mono­chrome recolour­ing which is more in keep­ing with the nat­ur­al lilac shade of the flower sprig, which is arranged diag­o­nal­ly in a sim­ple repeat. 

Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design

Magical Garden

By intro­duc­ing a hint of an iri­des­cent char­ac­ter, the lumi­nos­i­ty of the pas­tel colour palette was ampli­fied in order to offer a more con­tem­po­rary design.

This strik­ing ver­sion was pro­posed on a white back­ground in a large zoom with two dif­fer­ent spac­ing arrange­ments. 

Dark Green

Focus­ing on the green side of the palette the ele­ments were reworked in mono­chrome with lay­er of white pas­tel draw­ing on top.

The dark­er cen­tral flo­ral ele­ment is also repeat­ed reg­u­lar­ly amongst the loose­ly scat­tered small­er flow­ers. 

Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design
Lilac Dream · pattern design

Pattern in Print

These are pho­tographs of the client’s first cloth­ing sam­ples pro­duced to dis­play at a trad­ing fair as a part of the launch of their over­all Autumn-Win­ter Col­lec­tion. Here you may observe how the pat­tern was used and print­ed across mul­ti­ple items and how it fits with­in the wider con­text of the collection.

Please note that these images are pro­vid­ed cour­tesy of the client and Kidspat­tern and are used for port­fo­lio pur­pos­es only.

“Win­ter is on my head, but eter­nal spring is in my heart; I breathe at this hour the fra­grance of the lilacs, the vio­lets, and the ros­es, as at twen­ty years ago.”

Vic­tor Hugo